%0 Conference Paper %1 conf/iceb/HouT04 %A Hou, Lun %A Tang, Xiaowo %B ICEB %D 2004 %E Chen, Jian %I Academic Publishers/World Publishing Corporation %K dblp %P 261-265 %T Analysis of Costs, Benefits and ROI of CRM Implementation. %U http://dblp.uni-trier.de/db/conf/iceb/iceb2004.html#HouT04 %@ 7-5062-7342-X

@inproceedings{conf/iceb/HouT04, added-at = {2005-02-22T00:00:00.000+0100}, author = {Hou, Lun and Tang, Xiaowo}, biburl = {https://puma.ub.uni-stuttgart.de/bibtex/2f8bae5dc296fc69a08c949bdfeb76d92/dblp}, booktitle = {ICEB}, crossref = {conf/iceb/2004}, editor = {Chen, Jian}, interhash = {fc8d6e359651d98717b24cbfdefd46b5}, intrahash = {f8bae5dc296fc69a08c949bdfeb76d92}, isbn = {7-5062-7342-X}, keywords = {dblp}, pages = {261-265}, publisher = {Academic Publishers/World Publishing Corporation}, timestamp = {2016-02-02T12:57:17.000+0100}, title = {Analysis of Costs, Benefits and ROI of CRM Implementation.}, url = {http://dblp.uni-trier.de/db/conf/iceb/iceb2004.html#HouT04}, year = 2004 }