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Evaluating and Optimizing Online Advertising: Forget the Click, but There Are Good Proxies.

, , , and . Big Data, 3 (2): 90-102 (2015)

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Tree Induction vs. Logistic Regression: A Learning-Curve Analysis., , and . J. Mach. Learn. Res., (2003)On cross-validation and stacking: building seemingly predictive models on random data., and . SIGKDD Explorations, 12 (2): 11-15 (2010)Learning Curves in Machine Learning.. Encyclopedia of Machine Learning, Springer, (2010)Leakage in data mining: formulation, detection, and avoidance., , and . KDD, page 556-563. ACM, (2011)Leakage in data mining: Formulation, detection, and avoidance., , , and . TKDD, 6 (4): 15:1-15:21 (2012)Audience Size Forecasting: Fast and Smart Budget Planning for Media Buyers., , , , , , , , , and . KDD, page 744-753. ACM, (2018)The Microsoft academic search dataset and KDD Cup 2013., , , , , , , and . KDD Cup, page 1:1-1:6. ACM, (2013)A Data Scientist's Guide to Start-Ups., , , , , and . Big Data, 2 (3): 117-128 (2014)Bigger is Better, but at What Cost?Estimating the Economic Value of Incremental Data Assets., , and . Big Data, 2 (2): 87-96 (2014)A new multi-view regression approach with an application to customer wallet estimation., , and . KDD, page 656-661. ACM, (2006)