%0 Journal Article %1 journals/tele/RauZCL14 %A Rau, Pei-Luen Patrick %A Zhou, Jia %A Chen, Duye %A Lu, Ta-Ping %D 2014 %J Telematics and Informatics %K dblp %N 3 %P 463-476 %T The influence of repetition and time pressure on effectiveness of mobile advertising messages. %U http://dblp.uni-trier.de/db/journals/tele/tele31.html#RauZCL14 %V 31

@article{journals/tele/RauZCL14, added-at = {2019-09-25T00:00:00.000+0200}, author = {Rau, Pei-Luen Patrick and Zhou, Jia and Chen, Duye and Lu, Ta-Ping}, biburl = {https://puma.ub.uni-stuttgart.de/bibtex/28b195cb11c5c79a41e48a157cbc0c621/dblp}, ee = {https://doi.org/10.1016/j.tele.2013.10.003}, interhash = {e9afd5f0264c8a201404284d47f99423}, intrahash = {8b195cb11c5c79a41e48a157cbc0c621}, journal = {Telematics and Informatics}, keywords = {dblp}, number = 3, pages = {463-476}, timestamp = {2019-09-27T07:58:51.000+0200}, title = {The influence of repetition and time pressure on effectiveness of mobile advertising messages.}, url = {http://dblp.uni-trier.de/db/journals/tele/tele31.html#RauZCL14}, volume = 31, year = 2014 }