%0 Journal Article %1 journals/bise/HeimbachKH15 %A Heimbach, Irina %A Kostyra, Daniel S. %A Hinz, Oliver %D 2015 %J Bus. Inf. Syst. Eng. %K dblp %N 2 %P 129-133 %T Marketing Automation. %U http://dblp.uni-trier.de/db/journals/bise/bise57.html#HeimbachKH15 %V 57

@article{journals/bise/HeimbachKH15, added-at = {2020-03-06T00:00:00.000+0100}, author = {Heimbach, Irina and Kostyra, Daniel S. and Hinz, Oliver}, biburl = {https://puma.ub.uni-stuttgart.de/bibtex/206bf0aad6e3929971b66083b3cfbb1f9/dblp}, ee = {https://doi.org/10.1007/s12599-015-0370-8}, interhash = {810d9643be6abccedc19d879ec618620}, intrahash = {06bf0aad6e3929971b66083b3cfbb1f9}, journal = {Bus. Inf. Syst. Eng.}, keywords = {dblp}, number = 2, pages = {129-133}, timestamp = {2020-04-20T12:31:24.000+0200}, title = {Marketing Automation.}, url = {http://dblp.uni-trier.de/db/journals/bise/bise57.html#HeimbachKH15}, volume = 57, year = 2015 }