Publications

Richard M. Perloff. The Dynamics of Persuasion. Routledge Communication Series, Routledge, 2017. [PUMA: dual elaboration likelihood model, opinions, persuasion, process reference standard textbook, theories,] URL

Omar Lizardo, Robert Mowry, Brandon Sepulvado, Dustin S. Stoltz, Marshall A. Taylor, Justin Van Ness, und Michael Wood. What Are Dual Process Models. Sociological Theory, (34)4:287-310, 2016. [PUMA: cultural culture dual process studies, theories,] URL